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Prada Catwalk: The Complete Collections

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The purpose of this book is to retrace and represent the multivalent aspects of Prada: from fashion to communication, from the pursuit of excellence to technological advancement, from architecture to art.

As for the models, elle sont tous des visages blancs, fermés respirant l'ennui ; très peu pour moi. After initially focusing exclusively on accessories, she presented the house’s first fashion collection in 1988. She would soon transform Prada into one of the world’s most influential luxury brands with a deeply personal, sophisticated and subtly subversive approach.

This definitive publication opens with a concise history of the house, followed by a brief biographical profile of Miuccia Prada, before exploring the collections themselves, organized chronologically. This definitive publication opens with a concise history of the house, followed by a brief biographical profile of Miuccia Prada, before exploring the collections themselves, organized chronologically. Each collection is introduced by a short text unveiling its influences and highlights, and illustrated with carefully curated catwalk images that showcase hundreds of spectacular clothes, details, accessories, beauty looks and set designs – and, of course, the top fashion models who wore them on the runway, from Naomi Campbell and Gisele to Kate Moss and Kaia Gerber. A rich reference section, including an extensive index, concludes the book. Celebrating 40 years of catwalk collections, this book records the inimitable creations imagined by Vivienne Westwood since her first runway show in 1981, as well as those designed by her husband and long-time collaborator, Andreas Kronthaler. Complete with an introduction and collection texts by Alexander Fury, and biographies written by the designers themselves, Vivienne Westwood Catwalk offers a rare opportunity to chart the development of a uniquely creative fashion house At once a chronology, documentary and catalogue raisonné, the book charts a creative endeavor that defies the narrow definition of a fashion house. The partnership between designer Miuccia Prada and entrepreneur Patrizio Bertelli has generated an ever-widening sphere of projects that start from fashion and accessories and spiral out to include photography, advertising campaigns, events and parties, interior design, industrial design, technological development, architecture, art commission/collection and exhibition, publishing, philanthropy and beyond. Founded as a luxury leather goods house in 1913 in Milan, Prada entered the field of fashion when Miuccia Prada took the helm of the family company in 1979. After initially focusing exclusively on accessories, she presented the house’s first fashion collection in 1988. She would soon transform Prada into one of the world’s most influential luxury brands with a deeply personal, sophisticated and subtly subversive approach.

This fashion book takes you through the rags-to-riches success story of the house of Prada, featuring a brief biological profile of one of the world's most influential fashion tycoons and creator of the brand, Miuccia Prada. It then transports you to your high-fashion heaven with a detailed chronological exploration into over a decade's worth of collections from 1988-2019: learn about the influences that inspired and drove this brand to the roaring unprecedented success that we all know and love today. In 2009, Prada unveiled its book documenting the company's experimental, often ground-breaking work in fashion, architecture, film and art over the last decades.A book documenting the brand's diverse projects in fashion, communication, architecture, film and art. All these qualities work together to compose Prada’s engagement in the world of ideas and innovation, as it has always considered fashion, luxury, and style as an overarching project beyond the continuous production of clothes, shoes, and bags.

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