Jose Cuervo Especial Reposado Tequila, 70cl

Product Information

Experts use these words to describe the category: fragile, unsustainable, in peril. They say if we’re not careful, tequila’s success will become its undoing. Mix believes we should care less about brands and more about Tequila with a capital ‘t’: the drink itself. “Before too long, the only people who’ll be able to afford to buy agaves will be making tequila with a tiny ‘t’,” she says. “Then we’re wiping out everything.” We scoured the internet, spoke to experts, and tasted dozens of bottles to come up with an exhaustive list of the best tequilas for every budget and occasion. We also considered price, distillation process, aging time, added flavors, and smoothness.

I try Tequila Ocho, from another small producer Mix likes. It’s nutty, creamy and kind of sweet. Why is that so good? I ask. Aged for two months, the minimum amount of time established by the laws that govern Tequila to be a Reposado. Lara Eurdolian, “Jose Cuervo Launches Tradicional Silver Tequila,” Pretty Connected, January 16, 2011. In 1758, Don José Antonio de Cuervo was issued a land grant by King Ferdinand VI of Spain in the town of Tequila, Jalisco. Here his family founded the Taberna de Cuervo, the farm where they would cultivate and harvest the flowering blue agave plant, a water-retaining plant found in central Mexico that is fermented then distilled to create tequila. [3] [4] [5] The first Vino Mezcal de Tequila de Jose Cuervo was made in 1795, [6] after Don José Antonio de Cuervo's son José María Guadalupe de Cuervo was granted a permit from King Carlos IV of Spain to produce tequila commercially, following a time of prohibition under King Carlos III. This was the birth of the tequila industry. [7]One of the newest offerings from this celebrated brand and their first entry into what they have christened their “prestige” category—reflecting their tequila’s style and pricing—this tantalizing reposado is primarily crafted with extra añejo and then blended with añejo and reposado tequilas. But even though reposado comprises the smallest percentage of this blend—with the primary expression being extra añejo—reposado is the youngest tequila used and therefore is El Alto’s legal classification. Its slightly tannish hue belies its complexity, which is the result of more than 300 different tastings over a period of four years by master distiller David Rodriguez and his team and represents tequilas that have been aged in 11 different types of barrels, which were mostly hybrids made of American oak, with French oak heads. The result is a crisp, wet grassy aroma that gives way to a deep, spicy symphony of figs, honey, caramel, dried fruit, and vanilla.

I look behind the bar and recognise almost none of the bottles. She agrees to pour me the good stuff, and lines up a few blancos. At Leyenda, agave spirits are served as they are in Mexico: in a small glass, neat, with no lime or salt. In Mexico, tequila is a noble drink to be savoured. You take it in small, regular sips. You drink it on Sundays with family, on special occasions, to celebrate or mourn. Cuervo Especial products are mixto tequilas. Especial Silver is an unaged white tequila containing at least 51% agave, with the remainder being made up of sugarcane spirit. [18] Especial Reposado [ edit ]In 1979, Jose Cuervo became beach volleyball's first major sponsor. After the Association of Volleyball Professionals (AVP) tour folded in 2010, the Jose Cuervo Pro Beach Volleyball Series was launched in 2011 by IMG and USA Volleyball with three events across the US, and upped the number to seven in 2012. [34] [35] With the return of the AVP tour in 2013, the Cuervo Series was not continued. [36] In popular culture [ edit ] Unlike some wines, with their complex classification systems, tequila is simply categorised by age as follows: Blanco

My education and training include a thorough knowledge of agave spirits creation from planting agaves to bottling, including distillation.Un factor clave que contribuyó al ascenso de Jose Cuervo en la industria del tequila fue su concentración en la marca y la publicidad. La organización percibió rápidamente la importancia de crear un carácter de marca sólido y de promocionar sus artículos a través de distintos canales. Esto ayudó a José Cuervo a establecerse como una marca de tequila premium que era sinónimo de calidad, herencia y costumbre. Hoy en día, la organización se percibe como una de las marcas de tequila más conspicuas y llamativas del planeta. Un aspecto crucial del éxito internacional de Jose Cuervo es su capacidad para adaptarse a los gustos mundiales sin perder su legítimo carácter mexicano. Las variedades de tequila de la marca se elaboran minuciosamente para satisfacer las demandas únicas de los consumidores de distintas regiones. Por ejemplo, el tequila Reserva de la Familia de la empresa se madura en barricas de roble durante tres años para generar un tequila picante y sabroso, atractivo para los clientes sofisticados de Europa y Estados Unidos. En cambio, el tequila Tradicional de la marca es un tequila mexicano clásico, ideal para cócteles y fiestas.

I’m J Highland, and for over 30 years, I’ve been deeply immersed in the captivating world of Tequila, Mezcal, and other agave spirits. En 1974, la marca promovió la Denominación de Origen para esta bebida, creando normas y reglamentos en torno a su producción y distribución. Con ello se pretendía garantizar que sólo las bebidas elaboradas en determinadas regiones del país pudieran etiquetarse como tales, al tiempo que se aseguraba la calidad del producto. Hoy en día, la marca sigue siendo uno de los productores más destacados de esta bebida espirituosa y continúa suministrándola a distintas partes del mundo, lo que la convierte en un símbolo de renombre en el sector. El éxito internacional de Jose Cuervo El embotellado permitió exportar el tequila a nuevos mercados y protegerlo del deterioro. Además, permitió a Jose Cuervo diferenciarse de sus competidores y establecer una marca premium. Ahora, su nombre es sinónimo de tequila de alta calidad, y su producto embotellado es un producto básico en hogares y bares. A finales del siglo XIX, la exportación de una determinada bebida espirituosa a Estados Unidos abrió la puerta al éxito internacional de una marca. En 1873 se registró la primera exportación de esta bebida a EEUU, y en 1880 se introdujo la primera botella. Esto la hizo más cómoda y fácil de transportar, permitiendo una distribución más amplia más allá de México. Con el paso del tiempo, la bebida fue ganando popularidad en EE.UU. y se realizaron más exportaciones para satisfacer la demanda.a b c Dana Cimilluca, Paul Sonne and Simon Zekaria, “Diageo Ends Its Attempt to Buy Jose Cuervo Tequila,” Wall Street Journal, December 11, 2012. This ruby golden-hued 123 Organic Extra Añejo was originally created as a private bottling for master tequilero David Ravandi’s personal collection. It is now offered to the pubic as an extremely limited release. Handcrafted from sustainably cultivated single estate-grown 100 percent organic Blue Weber agaves grown in high altitude mineral-rich red volcanic soils, and after aging in French white oak Limousine barrels for no less than seven years, it is then finished an additional six months in French Limousine oak barrels that previously held one of Napa Valley’s premiere Cabernet Sauvignons. This unique aging regime heightens the rich spicy flavors of “Diablito Rojo” with the secondary and tertiary notes of ultra-premium Napa Cab, producing a uniquely complex tequila with barrel-aged flavors of caramelized roasted agave, complex brown spices, and a rich silky texture. Only 2,500 bottles are available.